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Training Presentation/Powerpoint:

Design Thinking

 

“Design is not what it looks like or feels like.

Design is how it works.”

Steve Jobs

Description
 

Design Thinking is a process for creative problem solving. It allows everyone to use creative tools to address a vast range of challenges. The process is action-oriented, embraces simple mindset shifts and tackles problems from a new direction.

Some of the world's leading brands, such as Apple, Nike, Starbucks and GE, have rapidly adopted the Design Thinking approach. What's more, Design Thinking is being taught at leading universities around the world, including Stanford, Harvard and MIT.

Design Thinking encourages organizations to focus on the people they are creating for, which leads to better products, services, and internal processes. The framework is fully compatible with Lean and Six Sigma approaches. 

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This comprehensive presentation is tailored specifically for Design Thinking facilitators, trainers and consultants who are preparing for delivery in a classroom or workshop environment. The included wallet design exercise could be replaced with your own design challenge. Additionally, the introductory module can be used as a stand-alone awareness briefing material for a general audience.

 

You will get to train your target audiences how to solve problems creatively by building empathy, generating ideas, prototyping and testing new concepts before final implementation.

Note: This training package includes:

  1. Design Thinking training presentation (PowerPoint format)

  2. Design Thinking templates (PowerPoint format)

  3. Wallet design exercise (PowerPoint format)

  4. Design Thinking poster (PDF format, in color and monochrome, printable in A3 size)

Learning Objectives

  1. Acquire a deep understanding of the key concepts and principles of Design Thinking

  2. Understand the mindsets, process, methods and tools in creative problem solving

  3. Develop skills in applying Design Thinking mindsets and practices in problem solving

 


Contents

 

1.  Key Concepts & Principles of Design Thinking

  • What is Design Thinking?

  • What Design Thinking Is Not

  • Benefits of Design Thinking

  • Industrial Applications of Design Thinking

  • Areas Within the Organization Where Design Thinking Can Apply

  • The Framework of Design Thinking

  • Success Stories of Starbucks, GE Healthcare and Nike

  • Case Studies of Design Thinking at Nordstrom and Apple

 

2.  Mindsets of a Design Thinker

  • Think Users First

  • Ask the Right Questions

  • Believe You Can Draw

  • Commit to Explore

  • Prototype to Test

3.  Design Thinking Process, Methods & Tools

  • Empathize - Understand Your Customers/Users

    • Empathy methods/tools: User Feedback, Persona and Empathy Map

  • Define - Define Clear Project/Business Objectives

    • Define methods/tools: Point of View, How Might We Questions, Design Brief, Stakeholder Map, Context Map, Opportunity Map and Customer Journey Map

  • Ideate - Explore Ideas and Solutions

    • Ideate methods/tools: Creativity Techniques, Divergent Method, Convergent Method, Prioritization Map, Affinity Map and Ideas Evaluation Matrix

  • Prototype - Build and Visualize Ideas and Solutions

    • Prototype methods/tools: Physical prototypes, Wireframes and Storyboards

  • Test - Review and Decide

    • Test methods/tools: User Feedback and Prototype Evaluation

Appendices

  • Design Thinking Templates for Workshop Practice

  • Wallet Design Exercise Worksheets

You may also be interested in the following related documents (sold separately):

  1. Design Thinking Workshop Guide

  2. Design Thinking Project Template

  3. Design Thinking Frameworks

  4. Design Thinking Frameworks Reference Guide

  5. Customer Journey Mapping

  6. Value Proposition Canvas

  7. Business Model Canvas

  8. Service Design

  9. Digital Transformation: People, Organization & Change

  10. Digital Transformation: Step-by-step Implementation Guide

  11. Digital Customer Service

  12. Management System for Lean Leaders

  13. Change Management

  14. Leadership & Motivation Theories