Business Model Innovation
Transforming outmoded business models and designing tomorrow's enterprises.
Disrupt the Competition with a
New Business Model
Abandon outmoded thinking and embrace new, innovative business models of value creation.
Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries.
Ultimately, business model innovation is about creating value, for companies, customers, and society. It is about replacing outmoded models by applying two powerful "tools" called the Value Proposition Canvas and the Business Model Canvas.
Any company’s business model can be described in nine basic building blocks: namely, customer segments, value proposition, distribution channels, customer relationships, revenue streams, key activities, resources and partners and finally, the cost structure.
Business model thinking is not just for customer-facing departments, it is also applicable to supporting functions (including middle and backend offices) looking to better understand and analyze how their respective units or functions create and deliver value to their internal customers.
Based on Strategyzer's unique methods and tools, the business model innovation process consists of a systematic approach that includes designing and testing business models and value propositions to decrease the risks of innovation.
Examples of companies that have applied business model innovation to disrupt the competition include Apple, Amazon, Xiaomi, Skype, Gillette, Nespresso, Google, AirBnB, etc.
Benefits of Business Model Thinking
Visualize Relationships Among the Parts
See the relationships among parts of the model and how they can work as a whole.
Brainstorm New Ideas
Brainstorm market disruption strategies to create competitive advantage.
Identify Solutions and Risks
Identify hypothesis, assumptions and risks in creating new products and services.
Communicate and Align the Organization
The framework provides an efficient document for communicating and aligning the organization.
Add Value and Reduce Costs
Find ways to add value to customers and reduce infrastructural and delivery costs.
Plan Validation Testing
Plan validation testing (market, channels and pricing) and gather customer feedback.
“There’s not a single business model… There are really a lot of opportunities and a lot of options and we just have to discover all of them.”