top of page

Design Thinking Training

Four rocks with hand-drawn legs, depicting different types of personas.

Innovate & Solve Problems

Participants with smiling faces having fun building a paper prototype.

At Operational Excellence Consulting, our Design Thinking training helps teams solve complex challenges with creativity and precision. We guide you through a proven, human-centered process to spark innovation, enhance collaboration, and design solutions that truly meet customer needs.

What is Design Thinking?


Definition & Purpose


Design Thinking is a human-centred innovation framework that helps organisations understand real user needs, challenge assumptions, and explore creative solutions. 
 

Key Phases in the Process

  • Empathize: Observe and listen to understand users’ experiences and pain points.

  • Define: Frame the problem clearly based on insights.

  • Ideate: Brainstorm creative ideas for solutions.

  • Prototype: Build quick, inexpensive models to test ideas.

  • Test & Iterate: Gather feedback, refine, and repeat.

Why Design Thinking Adds Value

Solving Wicked Problems


Great for tackling complex, ambiguous challenges where the “problem” isn’t fully known.

Human-Centred Innovation


Focuses on real human behaviour, needs, and experiences—not assumptions—leading to more relevant and satisfactory solutions.

Faster Innovation & Risk Mitigation


With rapid prototyping and testing, you fail fast, learn quickly, and reduce risk before full deployment.

Team members testing a prototype and using feedback for improvement.

Design Thinking Training Programs

Design Thinking workshop training course slide cover.

Learn how to apply Design Thinking mindsets, process and tools to gain deep customer insights and develop innovative products and services.

Customer Journey Mapping training course slide cover.

Learn how to map, analyze and re-imagine the end-to-end customer journey and create new experiences to attract and retain customers.

Human-Centered Systems Thinking training course slide cover.

Learn to apply empathy-driven Design Thinking and the rigor of Systems Thinking to tackle complex challenges and drive sustainable impact.

Service Design training course slide cover.

Learn how to apply Service Design mindsets, process and tools to enhance customer experiences, cultivating loyalty and satisfaction. 

Critical Thinking training course slide cover.

Learn how to apply the 4 lenses of critical thinking--analytical, lean, design and systems thinking to solve real business challenges.

Design Thinking Masterclass training course slide cover.

Learn how to apply advanced tools, facilitation techniques, and enterprise-level strategies to drive innovation and organizational transformation.

Some Highlights of our Design Thinking Workshop Activities

Two participants discussing user needs and insights.

Uncovering User Insights: A participant delves deeper into understanding user needs, uncovering valuable insights.

Team focusing on developing an empathy map on a flip chart.

Empathy Mapping: Unveiling the emotional journey of customer experience.

Workshop participants posting their ideas on flip charts in a group brainstorming session.

Ideation in Full Swing: Unleashing a torrent of creative ideas during the dynamic ideation phase.

Participants displaying their wallet design prototypes.

Building a low resolution prototype based on an understanding of the user requirements.

Participant creating a storyboard of a customer experience for storytelling.

Prototyping: Bringing solutions to life through story-boarding and user experiences.

A Design Thinking workshop team laughing at their prototype creation.

Refining the solution through customer feedback, testing and iterations.

Our Design Thinking Approach

Discovery & Empathy Workshops


We begin with research—user interviews, observations, data—to understand pain points and unmet needs.

Co-creation & Ideation


Facilitated ideation sessions with stakeholders to generate multiple solution ideas, drawing on design, ops, marketing, etc.

Prototyping & Validation


Develop low- and high-fidelity prototypes; test with users; learn from feedback and refine.

Implementation & Continuous Improvement


Support rolling out solutions, training teams, monitoring results, and iterating further.

Who Benefits Most from Design Thinking

Organizations Facing Unclear Problems


Companies dealing with ambiguous challenges or needing new growth / innovation paths.

Teams Seeking Customer Insights & Alignment


Product, service, marketing, UX, ops – anyone centred around user experience and cross-functional collaboration.

Innovation & Change Leaders


Leaders who want to build a culture of experimentation, empathy, and continuous improvement.

Design Thinking workshop participants discussing user needs and insights.

WHAT PEOPLE SAY

"Out staff has benefited from the insights shared and gained new perspectives."

NELSON QUEK,

Head of Tuas Development,

Innovate@SEA Team LEAD

PSA CorporationLtd

Get started with Design Thinking

bottom of page