Revolutionizing Public Transit: The Redesign of SMRT's Chimes for a Better Commuter Experience
Allan Ung Inside the MRT train, Singapore. (Credit: ProjectManhattan, CC BY-SA 3.0) Introduction SMRT, Singapore's prominent public...
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Allan Ung
Mar 64 min
Digital Transformation: Bridging the Customer Service Gap
Allan Ung Bridging the Gap Between Digital Transformation and Customer Experience in Customer Service In today's digital age, businesses...
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Allan Ung
Feb 95 min
Navigating the Maze of Online Shopping on Shopee: Lessons Learned from a Wrong Product Delivery
Allan Ung Navigating Online Shopping Woes: Lessons from Shopee's Wrong Product Delivery "Your most unhappy customers are your greatest...
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Allan Ung
Jan 225 min
Designing Commuter Solutions with Design Thinking: A SimplyGo Chronicle
Allan Ung Fare gates at a Singapore train station (Photo: Vulcan Post) "You've got to start with the customer experience and work back...
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Allan Ung
Aug 19, 20233 min
The Power of a Customer-Centric Value Proposition Canvas
Allan Ung Introduction In today's fast-paced business landscape, understanding your customers' needs and creating compelling value...
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Allan Ung
Feb 25, 20234 min
Design Thinking: A Cyclical Approach to Innovation
Allan Ung "Design is not what is looks like or feels like. Design is how it works." Steve Jobs Introduction Design thinking is a...
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Allan Ung
Sep 14, 20213 min
How to Craft Effective Customer Journey Maps for Business
by Allan Ung Steve Jobs once wisely stated, "You've got to start with the customer experience and work back toward the technology – not...
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Allan Ung
Jun 30, 20163 min
Achieving Long-term Success through Effective Change Management
by Allan Ung "Change is the only constant." Heraclictus , Greek Philosopher Change is the only constant. It is a fact of life and...
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